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Example of Transfer Propaganda

Transfer propaganda is a technique used to project values, positive or negative, on a person, concept, or image. In some cases the 'propaganda' element is implied through traditional values like nationalism, rather than contemporary, but in most cases the intention to give a value to the object or person concerned. Generally the process is two sided, one side using a person as a positive value, the other as a negative.

Examples of Transfer Propaganda:

National flags and related symbols like eagles
Images of political heroes or villains
Icons like the hammer and sickle or swastika
Historical figures like Genghis Khan, Gandhi, Elizabeth the First

Image Example of Transfer Propaganda:

Portrait of genghis khan produced by a chinese artist at the imperrial court.

Mohandas k. gandhi.