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Example of Synecdoche

A synecdoche is a figure of speech or expression used to denote and in some case define a person or a whole object. Effectively it works as a de facto name, often including a characteristic of the object. The usage is bordering on slang, but can be efficient when it's used as a briefer version of a formal usage like a long name or technical/scientific taxonomic descriptor. Some synecdoches are in fact acronyms turned into 'names'.

Examples of Synecdoche:

GUI- Graphic user interface, now commonly called GUI, 'gooey'.
Bucky Balls: Highly symmetrical spherical polymer, properly known as Buckminster Fullerene.
Nicknames are used as synecdoches for people.
http://en.wikipedia.org/wiki/Synecdoche
http://www.vanguard.edu/English/Synecdoche/tabid/425/Default.aspx
http://ccat.sas.upenn.edu/~haroldfs/dravling/synec.html
http://rhetoric.byu.edu/Figures/S/SYNECDOCHE.HTM

Image Example of Synecdoche:

Graphic user interface of a typical text processor.