Bricklaying is a licensed trade.
Always include relevant statutory accreditation like licenses, OHS card refs, in any business correspondence.
Always check with clients regarding their contractual requirements.
Bricklayers are usually hired as subcontractors across a pretty wide range of construction roles.
Trades promotional letters are quite different in many ways from the normal small business promotional letter.
In the building industry, competition can be truly fierce, and promotional work is very much a part of business life. The trades businesses have to be looking for future work, all the time.
Hence the importance of the promotional letter as a way of generating future business. It's a way of establishing contacts and a market profile with clients, and competing with other businesses.
Prior to sending any promo materials
One of the more obvious problems with promotional materials is that they can be a waste of time, if you target the wrong people.
It is strongly suggested that prior contact is made with any potential client to ensure the materials are welcome and will be considered.
The example below is of a new bricklaying business targeting a construction company for work as a subcontractor.
As you can see, this letter needed quite a lot of information to be useful to the client.
Mr. Hy Rise
CEO Big Blocks Building Inc
Dear Mr. Rise
I refer to our recent emails regarding possible future subcontracting work with your company.
Thank you very much for the materials forwarded for our information.
Please find attached:
(1) Required formal documentation as per your information:
(2) Additional materials
References as requested:Business ref: Mr. Fred Wall, Manager Thick Brickworks
Thank you for your consideration,